On day two, we brought our 120 international attendees to New York City’s elegant Academy Mansion for another multi-room exploratory experience, this time focusing on the Kiehl’s brand platforms of Nature, Science, and Service.
Upon entry, guests enjoyed light refreshments inspired by Kiehl’s botanicals before splitting into their ingredient groups and rotating through the mansion’s many rooms that included panel discussions on Kiehl’s products and scientific process, a shoppable Service room where guests could fill their bags with unlimited Kiehl’s products, a wildly instagrammable Nature room, and a hands on Science room.